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How To Advertise Your Discord Server? Best Strategies and Tactics

Are you looking for ways to know how to advertise your Discord server, get it out there, and start growing it? If so, you have come to the right place. This article will discuss everything from quick methods for getting those initial members on board to long-term advertising strategies to help make your Discord servers successful.

We’ll examine why having an active community around your server is crucial and give detailed steps to manage monitoring activity levels amongst new members. Whether your market is international or local, seeking donations or exciting conversations, you can confidently boost your Discord channel’s visibility with our guide and ideas.

potential users

How do you do discord server advertising?

Discord server advertising is a great way to hear your message and grow your community. With the rise of cryptocurrency and non-fungible tokens (NFTs), you can now easily create promotions targeting these economic sectors on Discord servers. 

Here are some tips for effectively using Discord server advertising to promote crypto or NFTs:

Consider Creating a Server Invite Link

This will allow site visitors to join your Discord server directly from your website or other promotional materials. 

Develop Campaigns That Target Interested Parties: Advertising campaigns should be tailored to specific niche audiences, such as those interested in cryptocurrency news, price analysis, blockchain developments, etc., providing up-to-date information about these topics to encourage existing members with exclusive access to various related projects.

Establish Yourself as an Authority Figure

Providing high-quality advice and information will help build trust between you and potential customers. Showing you know what you’re talking about increases their willingness to learn more about what you offer, regardless of its NFT art pieces or educational resources regarding cryptocurrency investing techniques.

This ultimately leads to better conversion rates from your ads campaigns posted on Discord servers. Ads placed in edgier “server invite link only” areas might require more moderation but also provide higher reward opportunities due to the sheer concentration of the target audience not found in regular open spaces.

Utilize Bots For Automation

Bot automation allows automatic responses concerning general inquiries. At the same time, name collection enables follow-ups concerning more profound market research questions, leading to eventual funneling into the sales process. 

Also, bots let the user monitor performance in real-time, adjusting accordingly; it’s an essential feature with the Discord community since it points potential members directly toward resources without any extra effort.

discord bots

Integrate Advertising Platforms

Consider integrating traditional ad platforms like Facebook Ads Manager when advertising within larger online communities. This combination approach gives the brand immense flexibility, targeting precisely based upon specific criteria, which yields better results, allowing larger groups to discover content through organic search, veering away from heavy reliance on a singular approach relying solely on bot automation.

Implementing all these steps will ensure success when leveraging the power of Discord server advertising. Although taking advantage of everything mentioned here may seem overwhelming initially, getting familiarized with different available tools helps wrap things up over time.

Self-advertising on Discord server directories

Self-advertising on Discord can increase awareness of your products and services and grow an engaged, supportive community. It doesn’t have to be complicated or time-consuming, either.

First, start by joining any relevant servers related to what you’re promoting. For instance, if you encourage digital goods such as crypto or NFTs (non-fungible tokens), join some cryptocurrency trading groups or collectibles and communities. Subreddits are a great place to join if there’s one specifically for the product and service you’re advertising.

Once you’ve joined some servers, take the time to get involved in the conversations and build relationships with other new members within those servers. This is key to gaining people’s attention and trust before making self-advertisements. Once you’ve established yourself in these channels, it’s time for self-promotion.

There are multiple effective ways of doing this on Discord; starting up a shoutout thread allows users to advertise their stuff without invading other people’s space. Another good practice would be creating dedicated server directories just for your company’s advertising (this requires more work but could yield better results).

Finally, ensure everything is done correctly so that no rules are broken within those servers; respect all moderators and admins who set strict policies against spammers and scammers, etc. All this needs careful monitoring, so inappropriate behavior should be taken seriously because it could lead to getting banned from specific communities altogether, which nobody wants.

public servers

Discord advertising sites

If you’re looking for the five best Discord advertising sites to help promote your product, you’ve come to the right place. Knowing which sites are worth spending time and effort on can be challenging in many areas. 

Here’s a list of five top Discord advertising sites that can be used for promoting crypto, NFTs, and more:

Kwikboost: Kwikboost is an all-in-one marketing suite designed specifically for businesses in the blockchain and cryptocurrency sector. It has various tools such as digital marketing, analytics, campaign creation, and management capabilities tailored just for these industries.

With its advanced targeting options like geo-targeting ads to people in specific locations or running ads on popular social media platforms like Twitter or LinkedIn, Kwikboost ensures your message reaches beyond just Discord communities.

Altius Ad Exchange: The Altius Ad Exchange is one of the most reliable platforms for selling online ad space at competitive prices.

It allows advertisers like yourself to target users within global cryptocurrency communities on major social media networks, including YouTube, Twitter, and Facebook, and gaming forums like Steam or Reddit, without intermediaries such as agencies or brokers.

As with most exchanges that operate in this way, though, buying ad space through them usually requires pre-paying more significant lump sums than other methods might need, so we suggest exercising caution in terms of how much you’re willing to risk on each campaign here if you go with this option (though it could very well yield great results).

AirdropAlert: AirdropAlert is a platform focusing on crypto giveaways and free token distributions. Their team members from around the globe collaborate daily to ensure maximum coverage via their website, newsletter services, and various channels such as Telegram groups. 

These activities often drive website traffic and generate leads for different types of organizations, particularly those involved in blockchain technology.

They hold token distribution to host events throughout the year, mainly through Discord servers. However, they remind users to stay vigilant about the changing legal regulations surrounding digital currencies. 

other servers

Jooble Ads: Jooble Ads offers a comprehensive suite of services, allowing companies in the cryptocurrency markets to reach users across more than 40 channels, including specialized websites. They run marketing campaigns featuring discounts, deals, rewards, and promotional products. 

Jooble Ads ensures the highest possible ROI while maintaining brand loyalty among potential customers. They provide services across various platforms, including EOS Block Producers, Telegram, Social Media Channels, YouTube, Gaming Matchmaking Forums, Crypto Trading Platforms, and other online marketplaces.

Bonfire Advertising: Bonfire Advertising specializes in assisting companies in creating effective ad campaigns targeting audiences interested in high-tech products related to blockchain technology. Their platform enables businesses to monitor real-time analytics, providing visibility into key metrics. This ensures optimal returns on investments.

Bonfire Advertising offers customizable packages, tracking conversions, measuring performance, and providing detailed insights. They also support A/B testing and engagement funnel. While their offerings might be more expensive than competitors, the user-friendly interface and experienced team behind the scenes guarantee a large-scale return on investment.

Free discord community advertising

Free Discord advertising is possible and a great way to build an audience for your blog, website, business, or project. You can use several tactics to get the most out of your free advertising on Discord.

1) Create compelling content: People are likelier to check out what you have posted if it’s exciting and engaging. You could also share insightful stories from others in the same niche as yours who have achieved success with their promotional efforts.

2) Take advantage of crypto groups: Crypto has taken off recently, with NFTs being one of its primary uses. There are many active and new members in crypto communities, which offer immense potential for businesses to get noticed via free Discord advertising campaigns targeting these users; all they need to do is create channels devoted solely to their line of work, products, services so they can join conversations related specifically towards their ventures and promote accordingly.

3) Incorporate bots into your campaign strategy: Bots can be used effectively when it comes to making marketing campaigns easier by automating specific tasks, such as responding quickly when someone posts a question or sends a message regarding something related to services or products featured by a particular brand, in this case; yours. Automated responses allow companies and brands who need more time (or resources) to spend manually responding 24/7 while still managing customer service efficiently.

small servers

4) Post regularly but not too often: The key here is consistency; post frequently but keep people’s timelines manageable with constant advertisements in Justin Bieber style. Setting times throughout the day when you post updates helps ensure your message reaches its intended target audience without causing any annoyance.

5) Rely on visually appealing ads: Visual messaging tends to leave lasting impressions better than text-based ones; hence, visuals like videos, GIFs, memes, and pictures help give storytelling elements lacking in regular promotion materials (exemplified through static photos and text).

Finally, always remember to find creative ways of standing out from competitors. Try using giveaways and discounts to push those extra gains required to soar above competitors’ endeavors.

YouTube promotion for Discord servers

Promoting your Discord server on YouTube is an excellent way to increase the reach of your gaming community and grow engagement with new people. Implementing key strategies when promoting your Discord server on YouTube would be best.

The first step is creating engaging content to post on your YouTube channel highlighting aspects of your Discord server. This could include creating videos that showcase things like live streams, tournaments, or game nights hosted by the server.

You can also produce how-to tutorials related to topics discussed in the Discord chat, such as setting up cryptocurrency wallets or trading in NFTs (Non-Fungible Tokens). If you have an upcoming tournament or discord events for the server, you can make a video announcing it and use it to promote it, either with trailers or interviews with those involved.

Another excellent strategy for promoting a Discord server via YouTube is leveraging influencers hosting content related to your niche on their channels. Contacting these influencers and providing access to exclusive material from within the server (such as special offers or announcements) may be enough to get them interested in featuring this stuff within their content, providing additional promotion for both parties involved.

Additionally, if there’s something unique about the server, such as offering discounts exclusively through there, remember to let influencers know so they can adequately inform their viewers.

Finally, don’t forget about utilizing social media platforms such as Twitter and Instagram when promoting your Discord servers through YouTube; sharing relevant clips from YouTube videos across different social media sites ensures maximum potential exposure for both platforms while also allowing more potential fans to interact directly with some of the new members within the said group.

Additionally, joining other communities related to yours (such as crypto investors and traders) will allow users to connect more intimately with whatever topic is being discussed; this often leads to further engagement and discussions outside of one’s product and service page, all thanks due essentially part because someone made taken initiative showcase information quickly previously unknown.

active members


Advertising your Discord server can be rewarding and successful; most importantly, learning how to do it is the key to unlocking all those benefits. From strategically choosing a plan to getting creative in your promotion efforts, there is a precise way to do it. What is essential here is that you remember to humanize your community and build relationships.

Remember that people need personal connection during online conversations; therefore, you must keep this as an ongoing process rather than a one-off event to stay ahead of the competition.

Additionally, reaching the target audience will help significantly achieve success for your Discord server. Use these and other digital marketing strategies for a thriving online presence in no time. Check out our website for more info.

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